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Adam.é

Adam Elyassé
United Kingdom / Morocco
Winner – Debut Talent – 2023

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Æ is a brand focused on the marriage of uniform and purpose-based design. It seeks to unlearn and re-examine the process of each crafting stage and re-learn the structure stage, building products from the inside out. This approach design infiltration approach challenges convention while forging products with clarity and integrity.

man walking wearing all red

About the Designer

Adam Elyassé is an artist adopting a multi-disciplinary approach to design with an affinity to craftsmanship and purpose-driven product engineering. With a background in sport performance, art, and mathematics, he creates new innovative solutions to design.

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