Eärtha is a creative fashion project that aims to merge the digital and the physical world. ‘New Ways of Making Things’ is a method to experiment with emerging technologies and integrate them into one end product, while maintaining multiple aspects such as sustainability, craftsmanship, collaboration, and innovation. The creative universe is inspired by the pandemic as a state of emotional unrest, represented in three forms expressing in colour and form from a feeling of joy, melancholy, as well as anxiety.


About the Designer
Hazem Samy, also known as Haz Sam is a digital product developer, an interdisciplinary artist, as well as a fashion designer. Awarded He Germany's scholarship Deutschlandstipendium during his studies, he developed an innovative lens on fashion. His creative universe seeks to build bridges between tradition and innovation as well as a bridge between the MENA region and the international scene.
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