Talel is against a system, against norms and rules. Talel is a call for freedom. Talel is an invitation to be anti-conformist, an invitation to disrupt. We believe, to step forward one needs to be comfortable with disruption as in disruption resides true progress.

About the Designer
Before establishing Talel 17 years ago, Leila Roukni left Dijon to study business in Paris where she ended up at the studios of institutional powerhouses such as Chloe, Isabel Marant and Saint Laurent. This experience sharpened her eye for accessory design, with a philosophy that transcends expected design prerogatives and pushes existing boundaries. From there, Talel as you know it today emerged. Born in France from Moroccan origins, Leila’s vision is a true result of this cultural juxtaposition allowing her to explore design through a broader lens. One that isn’t physically limited to borders and boundaries.
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