This masterclass equips emerging designers with the practical tools to build a profitable and sustainable fashion brand from the ground up. Participants will explore costing, pricing strategy, legal setup, lean supply chains, and sustainability fundamentals. The program also covers brand storytelling, go-to-market strategy, sales channels, PR, and digital growth. The final sessions focus on financial planning, scaling intelligently, and founder resilience. Designed for serious creatives ready to turn vision into a structured, long-term business.
Lara Moubrak is a senior luxury and fashion executive with over 18 years of international experience across strategy, commercial growth, retail, and brand development. She has worked extensively across Europe, the Middle East, and global markets, supporting the growth and expansion of luxury fashion businesses. Her expertise includes brand repositioning, product strategy across ready-to-wear and haute couture, global retail and wholesale development, and financial planning. She has a strong track record of working closely with creative directors, founders, and leadership teams to translate creative vision into structured and sustainable business growth.